By - Jamel Lahiani
Facebook, the massive social networking site Founded in 2004 by Mark Zuckerberg, has become a critical player in international communication. The Facebook mission is to give people the power to build community and bring the world closer and together. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them. Facebook currently have 39,651 employees as of June 30, 2019, with 31% yearly increase.
The statistics data relative to Facebook are very important and increase rapidly. In fact, there are over 2.41 billion worldwide “monthly active users” (MAU) as of June 2019, Compared to 2.38 billion MAUs for the first quarter of 2019, an 8% increase. Daily people who log onto Facebook and are considered “daily active users” (Facebook DAU) are about 1.59 billion for June 2019. There were 1.15 billion mobile daily active users (Mobile DAU) for December 2016, an increase of 23 percent year-over-year.
Facebook have many important roles and services to users and more and more engaged to develop its activities.
According to a study by the Pew Research Center, Facebook represents one of the main news websites sources and ranked as the second or third most popular driver to their content. Facebook is beginning to join Google as one of the most influential players in driving news audiences.
Facebook also has an entire interface designed for businesses campaigns, complete with business profile pages and an advertising system that allows marketers to target their ads based on the wealth of information users provide about themselves on the site. This interface not only generates revenue for the company but also creates a rare opportunity for small businesses with limited advertising budgets and a need to reach specific audiences.
Facebook as a Community allow members to recognize each other’s existence as parts of the whole and share a set of common practices and experiences. That could be good or bad, depending largely on the conduct of users and the decisions made by Facebook to shape relationships among members, yet the very existence of such a large community is important to say the least.
According to BBC News, Facebook has discovered that people linked to the Saudi authorities have been using its platforms to spread propaganda through fake accounts. It says the operation mainly targeted the Middle East and North Africa, and most of the content was in Arabic. More than 350 accounts and pages have been removed. It is rare for the social media giant to publicly link such activities to a government. Saudi Arabia has so far made no public comments on the issue.
Facebook’s head of cyber security policy, Nathaniel Gleicher, explained how the Saudi accounts allegedly operated. “The propaganda frequently shared criticism of neighboring countries including Iran, Qatar and Turkey, and called into question the credibility of Al-Jazeera news network and Amnesty International. Also, including topics like the Crown Prince Mohammad bin Salman, his economic and social reform plan ‘Vision 2030’, and successes of the Saudi armed forces, particularly during the conflict in Yemen,” he said.
The social network released its Community Standards Enforcement Report for the first time, detailing how many spam posts it’s deleted and how many fake accounts it’s taken down in the first quarter of 2018. In a blog post on Facebook, Guy Rosen, Facebook’s vice president of product management, said the social network disabled about 583 million fake accounts during the first three months of this year. That’s more than a quarter of Facebook’s 2.2 billion monthly active users. The majority of which, it said, were blocked within minutes of registration.
CEO Mark Zuckerberg testified before Congress, promising greater transparency and responsibility from the social network. Facebook develops a great effort to satisfy theirs users but a great question can be posed. If Facebook can save our privacy from governments and USA control!!!
In recent publication, Mark Zuckerberg has called for more government regulation of the internet. What he has said is pretty sensible, if a little light on detail. The four areas Zuckerberg wants governments to regulate more are harmful content, election integrity, privacy and data portability. How harmonize government’s regulation and control and privacy politics for the benefit of users!!!
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